In a Nasdaq article, Todd Khozein, CEO of SecondMuse, talks about how startups are crafting a future where environmental sustainability is the foundation of business models by seizing the opportunity to merge growth with green strategies backed by government incentives and investments.
Startups are no longer just market players; they are redefining business by embedding environmental sustainability into their core strategies. With growing consumer and investor demand for sustainable, responsible practices, startups recognize sustainability as a competitive edge and a foundation for long-term success.
Government incentives, such as the U.S.’s $500 billion commitment to climate tech and clean energy, are accelerating this shift. Startups are leveraging these resources to innovate in clean energy, sustainable materials, and AI-driven climate accountability.
